Silviu Cazacu(born January 20, 1991), professionally known as Sylvester Beats, is a Romanian Hip-Hop producer from Bacau. Founder of Bravado Creative, Cazacu has produced singles for a number of artists in a variety of genres, ranging from Hip-Hop to R&B. He is most well known for producing The Game’s “Paramedics” featuring Young Jeezy. Since 2013, he is an official producer at the newly-merged, UK-based, Takeover-Roc Nation label.
Cazacu started by producing beats for the London-based audio production company, Prime Loops. In 2011, after a 1-year collaboration, he went on his own by producing his first official college hit, Toi’s “Whine’n’Stop”. In parallel, he produced short harmonies for another audio production company, Big Fish Audio.
So far, he released 4 albums, over 15 singles and much more royalty-free beats. In 2010, he released his first album, a 10-track album called “Instrumentals vol.1”. After one year, he released a 16-track album entitled “Instrumentals vol.2”. By the time he released his second, he already left Prime Loops and, given the fact that he didn’t received his royalties for some beats he created, he tagged them in this album. On March 15, 2012, he released his third big piece, a 22-track album entitled “You Only Live Once”. After just two months, disappointed about the feedback that “Y.O.L.O.” received, he released his forth album, “YouTube Instrumentals”. Contrary to his belief, this one was a big hit for him. The 1000 Limited Deluxe Version, which included 3 bonus-tracks sold out in almost 20 hours. So far, he didn’t released another album, but he stated that a fifth album is on the way. The name of this album is, alledgely “Rebirth”. No further details are known.
At the end of 2011, he created “SC Group”, which in time changed its name to “SC Lifestyle Group”, LLC. The group was meant to bring his artist friends near him, which at that time was important for him. He was helped to create this group by his mentor, the worldwide famous musician, Ryan Leslie. When he afilliated to Roc Nation, this group was dissolved in order to create a new, 360° Creative Agency, called “Bravado Creative”.
With Bravado Creative, Cazacu managed to reach multiple endorsements for his music, multiple partnerships with iTunes, Beats Music, Shazam, Spotify, Amazon, YouTube and many more. His network covers all the new media needs for artists and brands. Even himself stated in an interview with HipHopDX that he is passionate about design, arts, technology, physics, astrophysics, social media, branding and programming.
Besides his talents and capabilities, Cazacu is also a publishing advisor for Ryan Leslie’s new project, Disruptive Multimedia.
Where are you from?
I am from Bacau, Romania.
How long have you been making music?
I’ve been making music for the last 10 years.
How many songs /albums have you released to date?
So far I have release 4 albums, Instrumentals Vol.1(2010), Instrumentals Vol.2(2011), You Only Live Once(2012) and YouTube Instrumentals(2012).
Can you tell us about your latest release and the background and inspirations behind it?
My latest project is yet to be released. It is called “”. So far I have all the support from the label to release it, but I think it needs a constant modification. It’s not a simple instrumental album, because it also gathers all my friends and collaborators in this industry.
How have you ended up in the music industry?
I started creating beats and instrumentals in high school. After a few months, I thought that I can make some extra money off of this hobby, so I started uploading my beats to my YouTube channel. In 2010 I started to collaborate with a NY producer. Soon, I was introduced to Ryan Leslie, who helped me get the Takeover Roc Nation deal.
What do you think of the music industry in 2016?
The music industry has yet to break the internet niche. In the last years this streaming vs. download “war” didn’t helped the artist. There is this silent war between streaming companies and I don’t think that would benefit any of the parties involved. Why can I have my music just on iTunes, or Spotify, or TIDAL?
Also, I think the artist needs to be more connected to his fanbase. I mean, look at Ryan Leslie and how he changed the game. By having only tens of thousands of fans that subscribed to his program, he benefits exactly the same as a top artist. Instead of having 100 fans that pay $1.29 for a song, you have just 10 fans that pay $12,99 and have access to your contact details in order for a better relationship.
Who do you think the most influential artist?
Right now, I think Kanye West is the most influential artist. Let’s look at his latest album and the buzz that was created around him. In less than 24hrs, TIDAL was the most downloaded app and his album was downloaded illegally more than 500,000 times. If you look from a marketing point of view, he is the perfect product.
Who have you collaborated with so far in your career?
So far I produced for many artists such as The Game, Ryan Leslie, Ace Hood, Trina, Young Jeezy, Sexion D’Assaut and many more.
How do you think you differ from other artists?
I don’t know how to answer this question. I don’t have the right answer. Maybe if you would ask someone that saw me so far, they could, but I don’t know. Maybe I differ, maybe I don’t.
Dead or alive, who would be your dream collaboration?
Kanye West or Jay Z.
What was the first album you bought?
The first album I bought was “Dupa Blocuri”. It was released in 2000 by a Romanian Hip Hop group, called BUG Mafia.
What’s your favorite song at the moment?
Kanye West – Ultralight Beam
If you had to sell your music collection tomorrow, what album would you leave in your draw?
“Rebirth”, because this album is more personal than any albums.
What is your favorite saying?
“If you can’t beat them, arrange to have them beaten.” – George Carlin
What other hobbies or interests do you have?
I have so many interests and hobbies that I can’t keep up. Right now I am very interested in astrophysics. I think it’s a very interested subject and one that all the people should know at least the basis.
Do you have any tattoos or piercings?
No.
Tell us more about your upcoming project or this new project?
As I told you, it’s very personal to me. I managed to bring all my associates in it. Right now, the compositions are done, the art is done, all it needs is to be released, but I think it will take time to release it, because it needs to be perfect. And to be perfect, in my perception, is very hard.
What’s in the pipeline after this project?
Right now I can’t tell. Because I have so many beats unreleased, I decided that I’m gonna release one beat each day, until they’re finished. Until there’s nothing else to release. After that, I don’t know. Right now I’m still working on “Rebirth”. I want to see how that’s going to be.
Thank you for your time and may you carry on making great, fresh music.
Thank you also.
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