Interview wth ‘Genuwine Beauty’

Interview wth 'Genuwine Beauty'

Genuwine Beauty (pronouns: she/her/hers) is a rare type of artist who actually lives her truth and has no qualms about choosing to do so. She has a unique sound of her own that pays homage to old school and trap music. When she listens to a beat, it’s from a producer’s point of view – she imagines which of her contemporaries would rock the beat, then she embodies the very essence while making it her own. After years of failed label representation, Genuwine Beauty is now an independent artist.

Kenyatta Brown (aka Reason Allah aka Genuwine Beauty) was born in Westwood, NJ in the late 80s and moved to Virginia in her early adolescent years, where she found a passion for music. During her middle school and high school years, she was in a supergroup consisting of her 4 brothers: Jae Favor, Wreckstyles, Truth and 9 to 5 and went by “Jay Casino”. Jay Casino branched off in her early adult years and went by “Reason Allah” after finding a label to represent her (you can still find pre-GB “Reason Allah” music on SoundCloud). Eventually, she was released from the label due to her gender identity and sexuality.

It wasn’t always easy for Genuwine Beauty to genuinely be herself, as she had to face scrutiny for wanting to live her truth. So in her late twenties, GB started focusing on her transition and moved to Atlanta, GA. While there, she was eager to work on her music career and even started her own label, but still couldn’t get the suppport she needed after being in Atlanta for two years, so she relocated to NYC in mid 2015. Not long after moving to NYC, she was featured in SPIN Magazine(“Transgender and Black, Searching for an Audience”, 2016). She also began working on her EP “A Female called Love Jones”.

Two years later, GB was the first transwoman to perform at FemCon, a women’s empowerment music conference where she grabbed the attention from 90s hip hop influencers such as Shaqueen, Kia Jefferies, Mr. Cheeks, and Lady Luck. Later that year, however, GB was dropped from yet another label. So she started another label called LolipopGuildGangEnt and released the single “Hold Up” shortly after. Genuwine Beauty has been featured on Desert Storm Music Blog,, Gucci Mane Blog & other major music blogs. GB released her EP “A Female called Love Jones” in February 2019 and for the time being, is still working on her album “The Gangstress Queen”.

In mid 2019, Genuwine Beauty was interviewed on Power105.1 and labeled as a LGBTQ pioneer on“Pioneering a Trail of acceptance: Genuwine Beauty”, 2019). At the end of 2019, Genuwine Beauty was interviewed on The Ryan Show and released her second EP, “Trap Goddess”. Genuwine Beauty has also been working with Sony and Atlantic freelance A&R elevenegocrusher, based in NYC. elevenegocrusher works with all female artists and has a movement going strong called “She Got Next”. Genuwine Beauty wants the world to see her — NOT as a trans music artist, but as a music artist who loves and appreciates the game and enjoys making music.

Where are you from?

from ATL

How long have you been making music?

20 plus years

How many songs /albums have you released to date?

I have 2 eps 1 mixtape 4 singles

Can you tell us about your latest release and the background and inspirations behind it?

well sin city is collaboration dealing with down south music and up north party music it’s a good summer turn up song for everyone

How have you ended up in the music industry?

always had a passion for music since 2 banging on momma pots and pans I had a mission for my voice to be heard

What do you think of the music industry in 2020?

everyone is marketable u just got 2 work meaning network

Who do you think the most influential artist?

my self cause I’m a in a league of my own

Who have you collaborated with so far in your career?

none major

How do you think you differ from other artists?

im honest bout my self and I grind even when people tell me no

Dead or alive, who would be your dream collaboration?

ti prince, Missy Elliot, lady luck, Teyana Taylor

What was the first album you bought?

jadakiss kiss the game goodbye

What’s your favourite song at the moment?

me sin city ft Gemini salter

If you had to sell your music collection tomorrow, what album would you leave in your draw?

the female called love Jones it was very personal to me from all the heart breaks and relationships I went thru

What is your favourite saying?

excell further then your dreams when u achieve your dreams what are you going to do bext

What other hobbies or interests do you have?

djing tattooing modeling video gamer anime

Do you have any tattoos or piercings?

yes manyyyy

Tell us more about your upcoming project or this new project?

I have somethings in the works with kal Dawson and lady luck and snoop from the wire for a tv show

What’s in the pipeline after this project?

excell to be a better artist

Thank you for your time and may you carry on making great, fresh music.

thank u so much plz follow me on all social media and major platforms