Tag: music marketing strategy
Spotify Source of Streams Explained: A Deep Dive for Artists
Decoding the "Source of Streams": What Your Spotify Data is Actually Trying to Tell You
If you’ve spent any time in the Spotify for Artists...
Are Pre-Save Campaigns Still Worth It in 2026? | The Real...
Let’s Be Real: Do Pre-Save Campaigns Actually Matter in 2026?
If you’ve spent any time on Music TikTok or Instagram lately, you’ve seen the "Link...
Data Fatigue: The Only 3 Metrics That Actually Matter for Artists
Stop Drowning in Dashboards: The Only 3 Metrics That Actually Matter
If you’ve opened your Spotify for Artists or Apple Music for Artists dashboard lately,...
Ignore the West: Music Streaming Growth 2026 is in LatAm &...
Ignore the West: Why Your Next Superfan is in Brazil or Indonesia
For years, the music industry's gaze has been firmly fixed on the West....
Artist Website Fan Capture Strategy: The Single Call to Action to...
🎨 Your Website Isn't a Brochure: Turning Your Artist Site into a Fan-Capturing Engine
Is your artist website gathering dust, looking more like a digital...
6-Week Music Pre-Release Checklist: Dominate the Crowded Market
🚀 Dominate the Noise: The 6-Week Music Pre-Release Checklist
Stop Your Release from Getting Lost in the Crowd
In today's hyper-saturated music industry, simply uploading a...
How to Fix Broken Pre-Save Campaigns: The Post-Save Action Strategy
Why Your Pre-Save Campaign is Broken (And How to Fix It): The Post-Save Action You Need
The music industry has been addicted to the "Pre-Save"...
Spotify for Artists Data: Find Your Next Niche & Tour Stops
🎧 Beyond the Stream: Analyzing Your Spotify for Artists Data to Find Your Next Niche Audience
Interpreting demographic and location data to inform targeted content...
🎬 Crafting Music Video Ads That Convert: The Art of Sound,...
In the ever-evolving landscape of digital marketing, music video ads have emerged as a dynamic tool to captivate audiences, evoke emotions, and drive conversions....
How a Strong Music Marketing Strategy Can Elevate Your Career: Tips...
In the competitive world of music promotion, having a killer marketing strategy is essential for success. While musicians pour their heart and soul into...
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Genius.com Verification: Why Annotating Lyrics Boosts Your SEO
We’ve all been there: you Google your own lyrics, and the top result is a Genius page with a giant typo or a fan...
The Spotify Skip Rate Audit: Why Your Intro is Killing Your Streams
The "Skip Rate" Audit: Why Spotify Hates Your Intro (And How to Fix It)
Let’s be real: the first 30 seconds of your track are...
Ecca Vandal ‘BLEACH’ Review: A High-Voltage Return to Alt-Pop
Ecca Vandal is Back, and ‘BLEACH’ is a Total System Shock
If you’ve been feeling like the alt-pop scene has been playing it a little...
RAAHiiM ’96 Camry Review: Why This New Single is an R&B Anthem
Why RAAHiiM’s “’96 Camry” is the Most Relatable R&B Song Right Now
There’s a specific kind of nostalgia that only people who grew up in...
Mercer Henderson “Face Like Yours” Review | New Heartbreak Pop
Mercer Henderson’s "Face Like Yours" Is the Heartbreak Anthem You’ll Have on Repeat
There’s a specific kind of magic in finding a song that feels...
The Local Hero Strategy: How to Own Your Town Before Going Global
We’ve all seen the "hustle culture" memes telling you to scale to the moon on day one. But here’s the unvarnished truth: trying to...
How to Produce Functional Music for Sleep, Study & Meditation
Beyond the Beat: Producing Music That Actually Works (for Sleep, Study, and Zen)
Let’s be real: most producers want to write the next festival anthem....
Keni Titus “pretty in pink” Review: The Heart of Her Debut Album AngelPink
Keni Titus Just Dropped "pretty in pink" and It’s the Sad-Girl Anthem We Needed
If you’ve ever felt like your life was falling apart but...
ALT BLK ERA ‘Tissues’ Review: A New Hyper-Pop Anthem
From Dark Metal to Neon Hyper-Pop
If you’ve been following Nyrobi and Chaya since Rave Immortal, you know they usually bring the heavy—think dark Nu...
Arlo Parks “Heaven”: Inside the Dancefloor Magic of Ambiguous Desire
Arlo Parks Finds Her "Heaven" in the Humidity of the Dancefloor
Arlo Parks has spent years being our collective confidante, whispering poetic truths over soft...
Kenny Mason ‘Moonlight’ Review: A Groovy Shift for the Angelic Hoodrat
Kenny Mason Just Dropped ‘Moonlight’ and It’s a Total Vibe Shift
If you’ve been keeping tabs on Kenny Mason since the Angelic Hoodrat days, you...
King Krule “Rock Bottom”: Why Archy Marshall’s Classic Still Hits
Archy Marshall has a way of making the sidewalk feel like a cathedral. Under his most famous alias, King Krule, the South London native...
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