The One-Page EPK: Why You Must Ditch the PDF for Mobile
Stop Sending PDFs: Why Your Press Kit Needs a Mobile Makeover
Let’s be honest: when was the last time you enjoyed opening a 15MB PDF...
The Short-to-Long Pipeline: Convert TikTok Views to YouTube Subs
In 2026, the "viral hit" is no longer the finish line—it’s the bait.
If you’re still treats TikTok or Reels as a standalone business, you’re...
The Physical Media Resurgence: Why Gen Z is Buying Tapes & CDs
The Return of Physical: Why Cassettes & CDs Are Trending Again
Let’s be honest: streaming is convenient, but it’s a bit... soulless. You don’t own...
How to Pitch the Spotify Algorithm: Beyond Editorial Playlists
The Rise of "Smart" Playlists: Why You Should Be Pitching to Algorithms, Not Just Editors
For years, independent artists have treated Spotify editorial curators like...
How to Get Found by AI in 2026: Artist SEO & Discovery
In the old days of Google, we stuffed footers with keywords. Today, AI tools like ChatGPT and Gemini look for identity, context, and connection....
Social Shopping 2.0: Sell Merch on TikTok & YouTube Shop
Beyond the Link in Bio: How to Sell Merch Directly Inside Your Videos
Let’s be honest: the "link in bio" is a conversion killer.
You spend...
The Long Game: Why Your Creative Career Peaks at 40 or 50
The Long Game: Why Your Creative Career Might Not Peak Until Your 40s or 50s
In a world obsessed with "30 Under 30" lists and...
Why the PDF Press Kit is Dead: Switch to a 60-Second Video Bio
In 2026, the traditional PDF press kit is no longer a professional asset—it’s a digital paperweight. As journalists and creators pivot toward AI-driven editorial...
Spotify Canvas Strategy: Why the 8-Second Loop is the New Album Cover
In the streaming era of 2026, the "first impression" has migrated from the record store shelf to the palm of a hand. While the...
The Spanglish Takeover: Why Bilingual Music Rules the Charts
In the ever-evolving landscape of the music industry, a linguistic revolution is taking place on the charts. If you’ve scrolled through the Billboard Hot...
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